marketing Strategy Questionnaire

Great Marketing Starts With a Clear Brief

Helps us understand your product, your customer, and your market.

01 Brand & Product Basics

Tell us who you are and what you're selling.

What is the name of your product & brand?

Describe your product in one sentence. What it is and what it does.

What is the main outcome or result your product delivers for the customer?

What problem does it solve, and who is it specifically for?

What values or personality does your brand represent?

Do you have an active listing? If yes, please provide the link.

If you have an active listing, please share your current performance metrics.

02 Product Details

Give us the facts about your product.

List the key features of your product and what each one means for the customer.

What are the strong sides of your product?

What are the weak sides or limitations?

How many variations do you have? (colors, sizes, designs, etc.)

Do you have any proof points that back up your product's claims?

Are there any specific keywords you want to target?

Where do you stand in the market?

03 Your Customer

Help us understand who buys your product and why.

Who is your target customer?

What are their interests, habits, or lifestyle traits?

What is the main reason they buy your product?

What outcome or benefit matters most to them?

What might stop them from buying?

04 Competition

Let's understand the market you're in.

Who are your main competitors? Provide their names and links if possible.

What do your competitors do well?

What do they do poorly or fail to address?

What makes your product different from theirs?

05 Visual Direction

Inspire us with your style preferences.

Share links of brands or listings whose visual style you admire.

What type of photography do you prefer?

If you have an active listing, what do you like and dislike about it today?

06 Guidelines & Logistics

Your rules, your timeline.

Do you have any specific do's and don'ts for us?

Are there any words, claims, or topics that must never appear in your content?

Anything else you'd like us to know?

Give brands the creative team

they'd never be able to hire on their own.

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Master the Marketplace

Give brands the creative team

they'd never be able to hire on their own.

Quick Links

Connect

Master the Marketplace

Give brands the creative team

they'd never be able to hire on their own.

Quick Links

Connect

Master the Marketplace