case study
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Tech
Crave Electronics: Dual Hub Car Charger, Amazon Content
How 3D Rendering Replaced the Studio and Built a Launch-Ready Amazon Listing from Scratch
Main Image
Image Stack
A+ Content

The Challenge
The car charger category on Amazon is a graveyard of identical thumbnails. Cheap products, generic white-background shots, and spec-heavy infographics that all say the same thing. For the Dual Hub to stand out, the creative couldn't just show the product - it had to position it.
No physical product was available for photography. Everything had to be built.
What We Did
3D Rendering. We built photorealistic renders of the Dual Hub from scratch - clean hero shots on white, and fully composited in-car scenes placing the product in a premium vehicle interior. The goal was to make the product feel aspirational without misrepresenting what it is.
Lifestyle Compositing. We created in-context scenes a Mercedes AMG center console, a rugged off-road exterior, dual phones charging simultaneously each one designed to trigger a specific buyer recognition moment: "that's my car, that's my situation, I need this."
Infographic Stack. We designed the full listing image sequence built around the buyer's decision path: grab attention with the hero, establish credibility with the feature breakdown, resolve objections with compatibility and size callouts, close with the lifestyle payoff. Every frame had a job.
Brand Consistency. All assets were built within Crave's existing visual language the adventure positioning, the #cravetheadventure identity, the clean white-and-metal aesthetic so the new product fit seamlessly into the broader catalog.
The Result
A complete, launch-ready Amazon image stack built entirely from 3D no studio, no physical sample, no delays. Crave had conversion-optimized listing visuals from day one, consistent with the premium positioning they'd built across their product line.
This project was part of a long-term creative partnership with Crave spanning multiple product lines and the brand's international exhibition catalog.

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